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TheMHS – Mental Health

February 22, 2016

Healthcare content marketing for The Mental Health Services conference provider

In 2009 Digital Democracy worked with The Mental Health Services conference provider TheMHS to ensure they incorporated healthcare content marketing to connect with their key interest groups. We implemented a blog on the website, Facebook and Twitter platforms were developed and an active content marketing strategy was set in place. TheMHS was one of the first mental health organisations in Australia to have a solid digital presence. Today they remain at the forefront of digital and social … [Read more...]

Filed Under: Featured, Projects Tagged With: content strategy, digital strategy, healthcare, medical marketing sydney, Social Media

ACON

February 22, 2016

Healthcare content marketing for public health messaging for Acon

Digital Democracy has been working with the team at ACON on the Ending HIV and smoking cessation campaigns. The campaigns utilised a range of healthcare content marketing for public health messaging. … [Read more...]

Filed Under: Featured, Projects Tagged With: content strategy, digital strategy, healthcare, healthcare content marketing, medical marketing sydney, Social Media

TAPPC

February 22, 2016

Social media strategy for TAPPC

Digital Democracy worked with the health Communication team and mentored them through a social media strategy ensuring they could engage with key stakeholders. A large focus was on health content marketing. … [Read more...]

Filed Under: Featured, Projects Tagged With: content strategy, digital strategy, healthcare, healthcare content marketing, medical marketing sydney, Social Media, training

Australian Healthcare Week

February 22, 2016

Australian Healthcare Week 2016 chose Digital Democracy as their Social Media partner.  Digital Democracy worked with the team to produce online content and returns as a partner in 2017. … [Read more...]

Filed Under: Featured, Projects Tagged With: digital strategy, healthcare, medical marketing sydney, Social Media

FUJIFILM SONOSITE

February 22, 2016

Fujifilm - Integrated B2B healthcare content marketing campaign

When Fuji wanted to promote their Sonosite imaging equipment they came to us. We developed an integrated B2B healthcare content marketing campaign focused on the end-user experience. We developed blog posts and a traditional medical brochure for their premier imaging equipment brand.     … [Read more...]

Filed Under: Featured, Projects Tagged With: content strategy, digital strategy, healthcare, Social Media

The Gut Foundation

February 21, 2016

The Gut Foundation - Digital strategy for Inflammatory Bowel Disease (IBD) 2016 Awareness Day

Digital Democracy were engaged to develop the digital strategy for Inflammatory Bowel Disease (IBD) 2016 Awareness Day. Healthcare content was developed and included: Facebook Live interviews, Infographics, Imagery and Blog content. Social Media platforms Facebook, Instagram and Twitter were activated during this premier week for The Gut Foundation. In 2017, we ran the IBD strategy and also IBS Day campaign days online. … [Read more...]

Filed Under: Featured, Projects Tagged With: content strategy, digital strategy, healthcare, healthcare content marketing, medical marketing sydney, Social Media

Clariden Global

February 21, 2016

Clariden Global - Project by Digital Democracy - Digital Hospital Conference

Digital Democracy were chosen as the Social Media Partner for Digital Hospital of the Future Conference in 2016. … [Read more...]

Filed Under: Featured, Projects Tagged With: content strategy, healthcare, healthcare content marketing, medical marketing sydney, Social Media

Health eVillages Bringing Tech to Clinicians in challenging environments

October 9, 2012

LIVE BLOG FROM HEALTH 2.0 SAN FRAN This is a program that was launched one year ago the program is saving lives in remote and underserved communities around the world the program delivers healthcare via mobile technology to clinicians practicing in challenging environments The program has six pilot programs in places as varied as Haiti and Kenya In 2012 more than half of healthcare providers at the sites look up critical information on these mobile device Since the program was launched … [Read more...]

Filed Under: Health 2.0, healthcare marketing Tagged With: Digital marketing, healthcare, medtech, Social Media Strategy

Healthcare Research 2.0 Panel

October 8, 2012

LIVE BLOG HEALTH 2.0 SAN FRAN USA Moderated by Sunil Maulik Innovation Centre Denmark Silicon Valley - cloud based tools are important - real time feedback and behavior change -personalized medicine Demos Joseph Dustin Medidata Solution The site is SaaS based clinical dev solutions that enhances efficiency of customer clinical trials The platform is useful for both patients trying to find a trial as well as those running the trial All information such as diaries are recorded … [Read more...]

Filed Under: General, Health 2.0, healthcare marketing, medical marketing Tagged With: Digital marketing, healthcare, Social Media Strategy

Healthcare Big Data -Jim Jirjis – Vanderbilt Uni Medical

October 8, 2012

LIVE BLOG SAN FRAN USA Jirgis is a physician and discusses the use of Google as a research tool for diagnosis discussion of hypertension and fact many don't have follow up sessions because doctors are booked up for months and this presents a problem They implemented a Care coordinator program that impacted positively Need prevent strokes by better care re hypertension blood pressure The idea is that the patient measures their medical signs at home and the data is transferred to the … [Read more...]

Filed Under: Health 2.0, healthcare marketing Tagged With: big data, Digital marketing, healthcare, medical, Social Media Strategy

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