Today I came across a great booklet regarding WOM by GasPedal called Word of Mouth Crash Course It was created by an artist called Mike Rohde and it is like a comic book filled with ideas on how to get people talking. Some of the topics include: The 5 Ts of Word of Mouth Marketing How to deal with detractors How to create content that travels Even though I have been immersed in WOM for some years now you can never stop learning! … [Read more...]