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Social Media Impact and B2B Industries

April 7, 2016

Social Media Impact and B2B Industries

This week A TrackMaven (US based study) tracked over 500,000 pieces of content for 316 B2B brands over the last 12 months. The results were quite surprising. When you think of which social media platform is used for B2B marketing the first platform that comes to mind is LinkedIn. LinkedIn was proven to be the social media Follower magnet having the largest median audience.               Looking at social media Engagement however … [Read more...]

Filed Under: Communication, healthcare marketing, medical marketing, Social Media, Social Media Strategy, Twitter Tagged With: b2b marketing, health 2.0, healthcare content marketing, medical, medical marketing

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