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Big Data – Christine Robins BodyMedia

October 8, 2012

The company has been around 13 years
It is a multi sensor approach using the skin using patented sensor technology
Their system gathers 5000 data points a minute
The sensor looks at a range of elements including sleep quality and body vitals
The company now works with other health organizations
Discusses bj fogg and the idea of small behavior change is what works

Filed Under: General Tagged With: Digital marketing, Social Media Strategy

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