Who hasn’t been seduced by an infographic? Wikipedia explains an Infographic as : a graphic visual representations of information, data or knowledge. These graphics present complex information quickly and clearly.
Today however I read an excellent article from PsychCentral discussing a recent US infographic called “The Depressing Statistics about Anti-Depressants.”
The author firstly discovers it was produced by ADrugRecall.com a lawyer referral website that specialises in connecting consumers with lawyers who sue drug companies and secondly and more importantly many of the ‘facts’ in the graphic were simply wrong.
While most infographics are factual it does raise the issue of the challenges in over simplifying data.
On a more positive note!, there are loads of factual and fantastic infographics. Check out the Cool Infographics blog.
If you are thinking about getting an infographic developed for your brand, company or service view 16 Experts Answer, “What makes a great infographic for some great advice.
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