Yesterday I was interviewed by ABC 702 regarding how to find authoritative healthcare content online a must know topic for medical marketing. Here are some of my tips: Review the URL and understand how information is organised on the web. For example, .org is an organisation, edu education and government is .gov. When selecting reputable information go to these websites for the more reputable disease information  Beware of Bias - examine the site's purpose and look carefully at the … [Read more...]