Julia Winn founder of My Better Fit
Julia shows an app where women can create a profile of birth control methods
And compare it with others this is done via data mining nearly 100000 comments from health discussion forum
To use it:
The users make a profile and list prev conditions such as pre eclampsia, acne and depression
Integrate with medical facts
The app is the foundation for women to take info to doctor it is not medical recommendation
they simply predict what is going to work best for women
The company is young only four months old
Subscription prices could be about 15$
It could be sold into insurance companies and also health associations
The first profiles were data scraped from the net from user forums etc and now the user profiles are up and running so this information will be more detailed
The next version of the tool will just have generic meds not brand name meds