Digital Democracy

  • About
    • About Us
    • Our Team
  • Services
  • Clients
  • Resources
    • Free Resources
  • Blog
  • Contact
  • Call us: 0423073099
  • Linked In
  • Twitter

Frocomm Social Media Conference Wrap-Up

March 23, 2012

This week I attended the Frocomm Social Media conference in Sydney – these were some of the key learnings:

  • Decentralising your social media content can be empowering and productive for employees. We had a great case study from the Ray White Group discussing the grassroots approach and how it worked for her team
  • Governance Is Critical – Lifeline discussed their new online crisis support service and the governance implications
  • Specialist Skills – DEC PR discussed the Australian Pedigree Adoption Drive and the fact five separate agencies worked on it to make it a success (Digital Democracy was one of these)
  • Advocacy creates Change – Nice case study here from change.org (online petition company) regarding the recent #vilekyle incident
  • Trad Media relying on Social – Some good stats here from NineMSN such as 26 percent traffic to ninemsn news is now from social sources and growing
  • Understand User Online Behaviour not just the Tools – The Works presented some statistics from their Australian Twitter study  with some of the 2011 findings – people in Canberra were the most aggressive, anxious or sad, particularly when compared to the upbeat West Australians.

These are just  a few of the learnings from the conference for further details you can view #fro2012 where a range of delegates were tweeting each presentation.

 

 

Filed Under: Digital PR Tagged With: social media conference

  • Email
  • LinkedIn
  • Twitter

Sign up for news!

Recent Posts

  • Clubhouse is it right for your organisation?
  • Medical Council of NSW – Social Media Strategy
  • COSA – Digital Marketing Strategy
  • Ethics Centre – Digital Content Strategy
  • GI Cancer Institute

Topics

  • Clubhouse
  • Communication
  • Crisis Communications
  • Digital marketing
  • Digital PR
  • ECommerce
  • Elvis
  • Enterprise 2.0
  • Facebook
  • General
  • Health 2.0
  • health and wellness
  • Healthcare digital marketing agency
  • healthcare marketing
  • healthcare social media
  • Market Research
  • Marketing and PR
  • medical marketing
  • medical pr
  • Online
  • Online Communities
  • Online review sites
  • Projects
    • Featured
  • Review Sites
  • SEO
  • Social Media
  • Social Media Internal
  • social media management
  • Social Media Strategy
  • Twitter
  • Word of Mouth
  • YouTube
Avatars by Sterling Adventures

About Digital Democracy

We help you connect with your audience and by doing so help you meet your business objectives. How do we do it? We take time to get to know your business to devise the right strategy for you.

Links

  • TERMS AND CONDITIONS
  • PRIVACY POLICY
  • SITEMAP

Sign up for news!

Copyright © 2025 · Digital Democracy