In April 2018, Digital Democracy delivered a digital marketing strategy to Unichi a premium Australian wellness brand. The health-focused digital strategy included an audit of their existing online platforms and recommendations on the future digital marketing effort to maximise ROI. The work included elements such as content genres, key influencer outreach, SEO recommendations, persona development, […]
In September 2017 we embarked on a critical Passive Recruitment drive for FACSs. This involved the development of a digital marketing strategy including tactical elements such as Facebook and LinkedIn advertising as well as organic content. In 2018 we embarked on Phase 2 of the recruitment phase and developing additional touchpoints to deepen the candidate […]
New Horizons is a registered NDIS provider specialising in supporting people with disability, mental health concerns, those who are aged, people at risk of homelessness, humanitarian entrants, youth, and Indigenous Australians. In 2017 we partnered with them to develop a comprehensive social media strategy and digital marketing training modules.
Food Innovation Australia Ltd (FIAL) was established to foster commercially driven collaboration and innovation in the Australian food and agribusiness industry. Our Social Media Work Digital Democracy worked with FIAL in 2017 on a pilot study looking at innovative ways to communicate with stakeholders online. Our work included a range of stakeholder interviews and recommendations on […]
Digital Democracy consulted with ANZUP to invigorate their social media channels with a particular emphasis on Twitter which was used by urologists and oncologists within the clinical trial sector. The work also involved the writing of quarterly e-newsletters and annual reports as well as live-blogging medical events such as AGSM and select fundraising events
In 2017 Digital Democracy worked with the Gut Foundation on their Irritable Bowel Syndrome and Inflammatory Bowel Disease days. The two health digital marketing campaigns contained influencer outreach, social media management including a range of bespoke content such as videos, infographics and social media imagery. We also managed a Facebook Chat day with the Professor […]
Camp Quality’s purpose is to create a better life for every child living with cancer in Australia. They are committed to delivering national programs that build resilience and optimistic behaviours for all children (0-13 years) living with cancer in Australia. In 2017 we worked with Camp Quality to produce their annual report.