In September 2018 Digital Democracy was contracted to help Autism Awareness Australia (AAA) build further online brand awareness via their social media channels with the express purpose of expanding their current email database.
The AAA e-newsletter is a vital communication tool for the non-profit. The e-newsletters imparts valuable information to carers, friends and families and those with autism and helps build the community.
The digital project entailed comprehensive Facebook advertising, lead magnet development, and an e-newsletter awareness campaign including a dedicated landing page.