Posts Tagged with: swarm marketing

Social Media: From IdeaStorm to DellSwarm

By Posted in - Digital marketing & Online Communities & Social Media & Social Media Strategy on May 28th, 2009 1 Comments

As marketing students we all probably remember the four Ps: Product, Pricing, Placement and Promotion – the traditional model of marketing. Today marketing has been reinvented and the Ps are being replaced with Cs – Collaboration, Creativity, Connection and Communication.  Brands now need to tap into those online community connections and hence the term Swarm […]

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