Posts tagged 'categorySocial Media'

Online Patient Communities

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Liveblog from SF conference Moderated by Amy Tenderich from DiabetesMine Which is a diabetes newspaper read by patients and the medical industry Also connected to DiabeticConnect an online community This session is about health consumer empowerment The conversation has moved on we have these resources but now how do we legitimize them Stanfords Medx conference …

SociABILITY:social media for people with a disability

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This week Media Access Australia (MAA) has released the report, Sociability : social media for people with a disability which aims to”provide an insight into how people with disabilities can best use popular social media tools.” The objectives of the report include: “• To help consumers with disabilities participate online • To learn which social media applications …

Social Media Policies Update

There is no doubt that organisations need to have  a Social Media Policy in place and here are some recent updates on that topic: Fair Work Australia Weighs In A decision handed down just before Christmas 2011, Commissioner Roberts of Fair Work Australia reinstated an employee of Linfox who had been dismissed for material which …

2012: State of Social Media Marketing

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This week the State of Social Media Marketing by Awareness was released. This is an annual survey (US based) looking at a range of social media questions to gain insights into what is changing in the social media arena. Some of the insights included: The underesourcing of social media within organisations still presents a challenge. …

Social Media Strategy Checklist

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As the year draws to a close it is a great time to review your Social Media Strategy. As with all strategies refinement should happen continuously all year but I also like to do a year-end review: These are just a few things up for review: 1. Audience – Are you engaging with the right …

Australian Social Media Statistics

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Yesterday along with NET:101 I presented an advanced Social Media course with organisations as diverse as local councils, specialist social media agencies, health ngos and others. One of the areas that can be difficult to find is local statistics on our own use of Social Media as much of the data produced is US and …

Social Media Strategy Template

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Social Media strategy templates and Social Media strategy tools are often in demand by the social media marketing industry but is there such a thing? is there a one size fits all? Recently Vocus has produced a Social Media Strategy planning tool.  The tool developed by Vocus and MarketingSherpa entails a Drag-and-drop module where you answer answer questions …

Social Media Measurement – Global Standards on the Horizon

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I read with interest that The International Association for Measurement and Evaluation of Communication (AMEC) is joining forces with the Institute for Public Relations (IPR) and the Council of PR Firms to form a Coalition to develop global standards in social media measurement – one of the four key commitments of the Lisbon Summit Measurement Agenda 2020 …