BIO

Digital Democracy is a Sydney based digital communications consultancy by Jenni Beattie.

Jenni is a senior communications strategist who has worked across advertising, public relations, market research and media.  She has worked for companies such as News Ltd, CARMA International, McCann Erickson Advertising,  Media Monitors, The Digital Edge and Network PR.

With over 20 years industry experience Jenni has been immersed in digital communications working on social media strategies for organisations since 2006.   

In addition to having her own blog Jenni has been a guest blogger since 2006 on various Australian blogs including:

Fresh Chat   The Digital Edge      Digital Ministry   Marketing Magazine 

She brings a unique perspective that encompasses a solid understanding of the traditional media combined with social media and SEO expertise driven by consumer research.

With an understanding that Visibility (SEO – ie. being found on Google)  and Engagement (how people are engaging with your brand) are essentials in a Social Media Strategy Jenni can assist you with both of these fundamental areas.

Experience

Development of  Social Media strategies with lifestyle companies such as Paramount Pictures, Tourabout and Kirrihill Wines and others. Mix of both corporate and non-profit clients.

Developed and managed  Online Research Communities for Kelloggs, Sara Lee, Weight Watchers, CBA, Kimberley-Clark and others.

How you could use Digital Democracy Services

• You need to know how to navigate the social media landscape for your business
• You are investigating the use of online market research and are unsure how to start
• You are interested in the use of branded online communities and need to know if they will be a good cultural fit for your business
• You are working for a client who is interested in social media strategies and need some assistance putting together the framework and strategy
• You are currently running social media strategies but need consumer research to help guide you

Please view our client list for more information.

Connect

Please connect with Jenni on LinkedIn and Twitter where she focuses on online pr, social media marketing, seo, market research and knowledge management.